This policy brief published by the Education Commission of the States outlines policy recommendations for implementing an effective work-based learning (WBL) component at the state level as a means of promoting college and career readiness. About one-third of the states (14) have adopted policies governing apprenticeships and other secondary student WBL opportunities. The author delineates five policy areas that should be adopted in a comprehensive package aimed at the development of an effective WBL strategy. Recommended strategies for productive implementation are (a) state and regional coordination, (b) broad access to the program with efforts to promote program awareness beginning in the early and middle grades, (c) financial support, (d) attention to program quality, and (e) opportunities for graduation and post-secondary credit. The brief also highlights model state programs currently embedding WBL in the college- and career-readiness pipeline. Finally, the author promotes WBL as an important learning opportunity for underserved populations, a means of exposing all students to careers they may not have considered, and an additional tool for preparing the workforce for hard-to-fill jobs of the future.